Read about the World SWAT Challenge in the September issue of Maxim, then Play the Game Online at www.kumawar.com
New York (August 25, 2004) - This month, leading men’s lifestyle publication, Maxim Magazine offers readers an innovative extension to traditional editorial experiences with a video game re-creating its feature story on the 2004 World SWAT Challenge - enabling readers to virtually compete in the Superbowl of law enforcement ops. To create the game, Maxim has partnered with Kuma Reality Games, a company who specializes in re-creating real world news events through the use of advanced video game technology.
"The idea of using a video game company to make our magazines’ features playable is, as far as I know, unprecedented," said Keith Blanchard of Maxim Magazine. "Kuma Reality Games is the only company capable of doing this to such a high degree of accuracy and playability. And now I can take out a terrorist at two hundred yards!"
Kuma’s SWAT game re-creates the World Swat Challenge, where in May 2004 a dozen of North America’s most elite SWAT teams competed head-to-head in tactical exercises used to train the best special ops cops in the country. Maxim readers will control characters in full SWAT gear as they race against time and strive to outshoot, outrun and outfight the competition. Players can download a free trial of the game at maximonline.com and through Kuma’s online game service kumawar.com.
"Kuma is very excited to partner with such a forward thinking media company as Maxim," said Keith Halper, CEO of Kuma Reality Games. "Our mission is to give ordinary people the opportunity to experience extraordinary events using the power of advanced video game technology. We hope that by walking in the boots of SWAT officers, our players will gain an appreciation of the skills and dedication required of Americas front line of defense in the war on terror."
In addition to the playable SWAT mission, consumers will receive Kuma’s weekly news show including actual footage from the World SWAT Challenge and commentary from the event’s founder and director, Dr. Jack O’Connor of On·Target Communications.
Dennis Publishing, Inc. is a media company that publishes the two most successful modern men's lifestyle magazines in America - Maxim (2.5 million rate base) and Stuff (1.3 million rate base) - along with general interest music magazine Blender (Advertising Age's Launch of the Year), and The Week, a compilation of the week's most important domestic and international news. Maxim, Stuff, Blender and The Week are registered trademarks of Felix Dennis.
ABOUT KUMA REALITY GAMES
Kuma Reality Games builds re-creations of real-world events using advanced gaming tools. Kuma\War is the companies first product, available for free download and trial at kumawar.com. Online subscribers receive playable missions, video news shows, extensive intelligence gathered from news sources around the world, and insight from a decorated team of military veterans. Kuma\War is a first and third-person tactical squad-based military PC game that provides multiple updates monthly to reflect unfolding events in the real war. There are 19 playable missions online available for download including: Uday and Qusay Hussein’s Last Stand in Mosul, Iraq; Operation Anaconda in Afghanistan; Samarra Bank Heist; Iran Hostage Rescue; Fallujah Police Station Raid; Fallujah Abizaid Attack; Samarra Stryker Brigade; Multiplayer Mission Pack; Fallujah Vigilant Resolve; Mosul: The al Qaeda Connection; Battle in Sadr City, Baghdad Mahdi Army Assault and al Qaeda: The Battle for Mosul. Kuma Reality Games, headquartered in New York, New York is a privately held company.
On·Target Communications, Inc. (OTC) is a full-service event management, marketing and promotion firm, best known for its professional development and management of exciting "Challenge" competitions in the public safety and military arenas. The Challenge event model uses the real and demanding tasks from hazardous occupations and develops them into exciting competitive events. In addition, OTC is a TV production that has developed its Challenge events into successful television programs for both national and international distribution. OTC properties include: The Firefighter Combat Challenge, a grueling competition for firefighters dubbed "the toughest two minutes in sports"; The World SWAT Challenge, an invitation only competition that determines the world’s best SWAT team; The LEOPARD Challenge, a job-based competition for law enforcement officers; The Best Ranger Challenge, a TV program documenting the Army's annual David E. Grange Best Ranger Competition; The Marine Corps Super Squad Challenge, another TV property that covers the annual Marine infantry squad competition. OTC is headquartered in Burtonsville, Maryland, equidistance between Baltimore and Washington, DC.
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